UPMTSOA

Launches Statewide Road Safety Awareness Campaign for Students

The Uttar Pradesh Motor Training School Owner Association (UPMTSOA) has launched a comprehensive statewide road safety awareness campaign aimed at students, trainees, and the general public. The campaign, which began in early September 2025, seeks to educate young drivers and road users on the importance of following traffic rules, understanding road hazards, and promoting a culture of safety across the state.

UPMTSOA has identified that a significant portion of road accidents occurs due to a lack of awareness among young drivers and learners. In response, the association designed this initiative to target three key groups: student drivers, driving school trainees, and the general public. The goal is not only to prevent accidents but also to instill responsible driving habits at an early stage.